A shocking fake luxury shopping strip in the city of Shenyang

Alia | August 29th, 2013 - 8:46 pm

China is known to the world for its copycat culture and abundance of fake products. A recent piece of news on a fake luxury shopping strip in the northern city of Shenyang, however, shocked even the Chinese who run into fake products on a daily basis.

The strip mall behind the Wanda Square in Shenyang is lined with European-style boutique stores. A quick browse will tell you that this is a truly high-end mall filled with the world’s top luxury brands from Chanel to Tiffany. After a closer look, however, you will find that these are all fakes.

CHANEL vs. CNANEL

1

Hermès vs. Herwès

2

 

PRADA vs. PRΛDΛ

3

 

Cartier vs. Cairter

4

 

Ermenegildo Zegna vs. Ermanegildo Zegne

TIFFANY vs. TIFEANY

5

 

Standard Chartered vs. Standard Chertered

7

 

Starbucks vs. Starbocks

8

 

Häagen-Dazs vs. Häagen-Dezs

a

According to a saleswoman at Shenyang Wanda, the entire property has just been put to use. The boutique shopping strip is developed by Wanda, and all the shops “are fakes for marketing purpose only.”

The strip mall, which is promoted as a “European-style pedestrian street”, is sold at RMB 44 thousand yuan per square meter. The shops are decorated as top-brand boutiques as a way of marketing to lure in more investments. [Pictures from @沈阳摩天汉 on Weibo] 

Street view

Street view

 

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5 Responses to “A shocking fake luxury shopping strip in the city of Shenyang”

  1. Someone thinks this story is hao-tastic…

    This story was submitted to Hao Hao Report – a collection of China’s best stories and blog posts. If you like this story, be sure to go vote for it….

  2. [...] una maqueta a tamaño real. Es una estrategia de marketing del grupo asiático Wanda, segun relata Offbeat China, para atraer a inversores al barrio y convertirlo en una zona de shopping de alto standing. Todos [...]

  3. [...] A shocking fake luxury shopping strip in the city of Shenyang | Offbeat China [...]

  4. [...] The mall that can be found at Wanda Square in Shenyang is being promoted as “European-style pedestrian street”. The boutique shopping strip and all the shops are supposedly decorated like so as  a “way of marketing to lure in more investments.” [...]

  5. [...] pictures were posted on Offbeat China for our enjoyment.  It’s worth noting that the Offbeat China post plays up the [...]

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